Affiliate disclosure

What's an affiliate commission?

When you click a link on our site to a partner installer or energy company, we receive a small commission if you go on to buy or sign up. This costs you nothing extra — the price you pay is the same as if you'd gone directly. The commission comes out of the partner's marketing budget, not yours.

Which links are affiliate links?

Most links pointing to installer partners (BOXT for boilers and heat pumps, Octopus Energy, Duracell Energy, British Gas HomeCare, Hometree, and similar) are affiliate links. Direct links to gov.uk, Ofgem, MCS, manufacturer datasheets, news articles, and other reference sources are not affiliate links — they're there for citation and further reading.

Does this affect our editorial independence?

No. We choose partners based on whether they do a genuinely good job — not on commission rates. We've turned down partnerships with several "high-commission" outfits whose customer service or install quality didn't meet our standards.

For any category where we don't have a partner we trust, we say so on the relevant page and suggest an alternative search route — usually an MCS-installer search or a recommendation to get multiple independent quotes from local engineers.

What guides are NOT affected by affiliate considerations?

• Cost ranges and pricing data (sourced from MCS, DESNZ, Ofgem, manufacturer data)
• Grant amounts, eligibility, and process (sourced from gov.uk and Ofgem)
• Regulatory information (Building Regs, Boiler Plus, CHMM, Future Homes Standard)
• Technology comparisons (SCOP, refrigerants, panel efficiency)
• "What to look for" buyer's guides — written to reflect engineering judgement, not partner preference

Why we do it this way

The honest answer: it lets Wes spend time keeping the site genuinely current rather than treating it as a free-time hobby that has to compete with paying work. The alternatives (sponsored content, paywalls, intrusive ads) are worse for readers; the affiliate model means we earn only when we successfully introduce a homeowner to a partner who does a good job.

We're committed to making sure that incentive doesn't compromise the editorial. If you ever spot a recommendation that reads more like an advert than a genuine view, please tell us at hello@renewableready.co.uk and we'll have another look at it.

Compliance

This disclosure is provided in line with the UK Advertising Standards Authority's CAP Code requirements on identifiable advertising and the Competition and Markets Authority's guidance on consumer protection in influencer and affiliate marketing.